Our mission is to inspire young people to consider careers
in food and farming; to inform them of the diverse skills and qualifications needed to succeed and to connect them to a network of passionate industry Ambassadors.

Bright Crop is a careers initiative that inspires new young talent to consider working in the farming and food supply industry by raising awareness of the opportunities available. It operates UK wide, primarily through an ambassador programme and this website, which acts as a tool to support decision-making for young people. 

New statutory guidance requires secondary schools to provide pupils with ‘independent careers guidance’ that is impartial, includes information on a range of education and work options and is in the best interests of the pupils. More contact with real employers, enthusiastic and passionate about their own careers, has been shown to inspire pupils and challenge pre-conceived ideas about jobs. 

Working in partnership 
with the STEMNET and Inspiring the Future ambassador programmes, the Bright Crop Ambassador network connects agri-food businesses with schools across the UK. By sharing their own experiences, Ambassadors showcase the range of career opportunities available and demonstrate the diverse skills and qualifications needed to achieve and exceed in an exciting and innovative UK industry.

Working with us 

Businesses can help invest in the future by becoming a Bright Crop sponsor. Supporting Bright Crop is a great way to increase your organisation’s visibility and reputation within the sector and the local community, engage employees through the Ambassador scheme and directly improve recruitment of young talent.

For more information on working with us, please contact


96% of teachers feel it is important for young people to meet visitors from business

Share this page

img1The STEM Ambassador programme

img1Information for parents and teachers

img1Talk to our experts

Copyright © 2013 Bright Crop Privacy | Cookies